Executive
Team
Our finance team is the backbone of the firm, carefully managing liquidity, capital allocation, and risk while maintaining rigorous financial oversight and reporting. Their disciplined approach ensures the stability and strength needed to support investors in a constantly evolving real estate market. By combining deep financial expertise with a clear understanding of the rental housing sector, our team works together to deliver reliable capital solutions and a level of service that rental home investors and portfolio builders truly depend on.
Rental Home Financing
Creative Financing
The responsibilities of our team include managing liquidity risk, long-term debt issuance, assessing the creditworthiness of the firm's counterparties, monitoring market risks associated with trading activities, and building risk models to support new business objectives and analysis. By managing the firm's relationships with regulators, rating agencies, and creditors, we provide essential services to rental home investors and the portfolio market.
Who We Look For
Our people come from a diverse set of backgrounds and experiences, including specialist fields such as accounting, tax, and quantitative analysis as well as broader business experience.
Meet Your Team
Jennifer Abshire, CCO - General Partner
Jennifer Abshire is the Senior Analyst and CCO of Rental Home Financing. Jennifer is responsible for credit and collateral risk management for the firm and brings several years of banking experience that encompasses commercial and real estate financing. Her commitment to disciplined underwriting standards helps ensure every deal is structured right from day one.
Doug Goins, CMO - General Partner - National Sales Director
Doug has over 20 years of experience in sales, marketing, and real estate investing. He is our national sales director, head of marketing and business development as well as being a general partner in the company.
Michelle Barnett, Analyst - Senior Transactional Manager
Michelle is the Senior Analyst and Transactional Manager of Rental Home Financing. Managing the transaction process from start to closing, she is the expert liaison during the underwriting and due diligence process. When Michelle is managing a deal, it gets done — and it gets done right.
Chris O'Connor, Sales Director
As the sales manager, Chris helps with originating our various investment products, including our 5th Generation Securitization Product. Chris has helped many clients bring their rental home portfolio goals to life while helping our company grow.
Jay Alessandra, IT - Marketing - Finance Author
Jay Alessandra comes to RHF with an extensive background in IT, SEO marketing, and communications, helping to move us forward with technology, strategizes and writes content, while helping develop and execute advertising, and marketing.
Work With Our Team
Ready to take the next step in building your rental property portfolio? Our experienced team is here to help you navigate every stage of the financing process — from initial strategy to closing — so you can move forward with confidence and secure the right funding for your next investment.